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28/20 Design provides a complete range
of creative design, strategy development, information
management and brand integration services. 2820 uses
design to integrate print, Web, broadcast media, brick-and-mortar,
information, images, content-all aspects of communication.
Integration is the key dynamic of the networked economy.
Nothing escapes its reach: products, services, messages,
people, processes.
28/20 has developed unique processes for developing
and positioning messaging and brands in the information
economy. Today communication works better than promotion.
One-way media like broadcasting can be part of the marketing
mix, but the customer decides whether and with
whom to engage in a one-, two-, or multi-way
communication. So it is best to build the marketing
messaging from the consumer (bottom) up, not the corporation
(top) down. 2820 has developed our services in accordance
with this new business reality.
Some of our branding
and positioning products include:
> Info graphics
>
Interface and web design
> Interactive explaining
and learning tools
> Animated explaining
> Presentations
> Situation Audits
> Sales training tools
> Future vision maps
> Corporate identity
systems
> Process maps
> Competitive landscape
maps
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